Promote Products free essay sample

1. 1 Choose a product or service that could be promoted. Explain how and why you would promote that product or service. Identify at least three types of personnel you could use to help you plan and organise the promotion. What role would they play? How would their skills and experience help you? At work we are currently promoting our GPS products. We have chosen to promote these via direct marketing and by targeting certain business types. I liaised with our sales consultants, who talk to these people on a daily basis, to advise on what language should be used and what information they felt was most relevant to put across. We needed a graphic designer to create and develop ideas for the letters and DL flyers being sent. I also needed to involve juniors in the business to assist with folding letters and stuffing envelopes as we had determined that this would be a cheaper option for the business than using a mail house. We will write a custom essay sample on Promote Products or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page 1. 2 Make a list of resources you would need for the promotion and identify where you could get them. Explain any actions you would need to take in order to have the resources ready for promotion. The database we purchased contained 7,000 leads so we then needed to purchase paper, envelops, ink, return stamps and organise postage. Paper, envelopes and labels for return address were all ordered in advance from Staples. Ink was also pre-ordered to ensure we didn’t run out during the print job. We then liaised with Australia Post to determine the best way to post this number of letters. We chose their â€Å"clean mail† option which meant having to mark each envelope with a pre paid stamp before taking to the post office. This stamp was purchased through Australia Post.

John Tyler - Tenth President of the United States

John Tyler - Tenth President of the United States John Tyler was born on March 29, 1790 in Virginia. Not much is known about his childhood though he grew up on a plantation in Virginia. His Mother died when he was only seven. At twelve, he entered the College of William and Mary Preparatory School. He graduated from the College proper in 1807. He then studied law and was admitted to the bar in 1809. Family Ties Tylers father, John, was a planter and  supporter of the American Revolution. He was a friend of Thomas Jefferson and politically active. His mother,  Mary Armistead - died when Tyler was seven. He had five sisters and two brothers. On March 29, 1813, Tyler married  Letitia Christian. She served briefly as First Lady before suffering a stroke and dying while he was president. Together she and Tyler had seven children: three sons and four daughters. On June 26, 1844, Tyler married Julia Gardner while he was president. She was 24 while he was 54. Together they had five sons and two daughters.   John Tyler's Career Before the Presidency From 1811-16, 1823-5, and 1838-40, John Tyler was a member of the Virginia House of Delegates. In 1813, he did join the militia but never saw action. In 1816, Tyler was elected to be a U.S. Representative. He strongly opposed every move towards power for the Federal government that he saw as unconstitutional. He eventually resigned. He was Governor of Virginia from 1825-7 until he was elected a U.S. Senator. Becoming President John Tyler was the Vice President under William Henry Harrison in the election of 1840. He was chosen to balance the ticket since he was from the South. He took over upon Harrisons quick demise after only one month in office. He was sworn in on April 6, 1841 and did not have a Vice President because no provisions had been made in the Constitution for one. In fact, many tried to claim that Tyler was actually only Acting President. He fought against this perception and won legitimacy. Events and Accomplishments of John Tyler's Presidency In 1841, John Tylers entire cabinet except for Secretary of State Daniel Webster resigned. This was due to his vetoes of laws creating the Third Bank of the United States. This went against his partys policy. After this point, Tyler had to operate as president without a party behind him. In 1842, Tyler agreed to and Congress ratified the Webster-Ashburton Treaty with Great Britain. This set the boundary between Maine and Canada. The border was agreed upon all the way to Oregon. President Polk would deal in his administration with the Oregon border. 1844 brought the Treaty of Wanghia. According to this treaty, America gained the right to trade in Chinese ports. America also gained the right of extraterritoriality with U.S. citizens were not under the jurisdiction of Chinese law. In 1845, three days before leaving office, John Tyler signed into law the joint resolution allowing for the annexation of Texas. Importantly, the resolution extended 36 degrees 30 minutes as the mark dividing free and slave states through Texas. Post Presidential Period John Tyler did not run for reelection in 1844. He retired to his farm in Virginia and later served as Chancellor of the College of William and Mary. As the Civil War approached, Tyler spoke for secession. He was the only president to join the Confederacy. He died on January 18, 1862 at the age of 71. Historical Significance Tyler was important first of all for setting the precedent of his becoming president as opposed to just Acting President for the rest of his term. He was not able to accomplish much in his administration due to the lack of party support. However, he did sign the annexation of Texas into law. Overall, he is considered to be a sub-par president.

Climate change Essay Example | Topics and Well Written Essays - 500 words - 1

Climate change - Essay Example London and New Orleans already have storm surge defense mechanisms in place as a national requirement. Displacement of communities and reduction in landmass will have dire consequences on the world’s resources. Coastal erosion, flooding, water quality, loss of life and cultural resources and values are all expected to be implicated as a result of this effect of climate change. . The Maldives are currently under pressure. President Nasheed of the Maldives islands stated recently that the nation state was looking for new land to purchase due to the effects of rising sea levels. The nation has the lowest land mass above sea level and it is estimated that unless climate change is controlled the nation will be under water by the end of this century. (OCarroll, 2008) New York metropolitan area is a coastal community so dramatic raises in sea levels will bare negative consequences. The GE community in Hungary has developed an animation to show the effects of sea level rises and shows a time line on the continuation of rises and the submerging of the area. The animation is available from http://www.gearthblog.com/blog/archives/2007/04/animation_roundup_ri.html OCarroll E (2008) Faced with rising sea levels, the Maldives seek new homeland Online Journal The Christian Scientist available from http://features.csmonitor.com/environment/2008/11/11/faced-with-rising-sea-levels-the-maldives-seek-new-homeland/ accessed 9th December

Describing a situation where leadership was properly exemplified or Essay - 1

Describing a situation where leadership was properly exemplified or not - Essay Example One of the recent incidents provides a clear piece of information about the implementation of the leadership strategies and plan of actions to contribute in the declination to the war on terrorism that is the ‘assassination of the mastermind of terror, Osama Bin Laden’ (Granderson, 2011). The killing of Osama Bin Laden is a recent occurrence of an event under the leadership of Barack Husein Obama, the current president of the United States of America. If one tries to look at different aspects of this event, it is an observation that although this event became one of the most talked-about events of the history, and media of the whole world counted it as greatest victory of Obama’s leadership. However, it is very important the one should look at different effects of this leadership while considering the case study of Osama’s killing. While analyzing it on ethical basis, study indicates that the Obama’s leadership decided to carry out killing of Osama b ased on different allegations, most common, 9/11 attacks on World Trade Center in 2011 (CNN, 2011).

Social Psychology - The Stanley Milgram - psychological experiments Essay

Social Psychology - The Stanley Milgram - psychological experiments - Essay Example The case was taken as the punishment given to a victim member by giving some shocks by a member in a group. This shows his harsh obedience to his leader. But the member stopped the shocks when the victim refused to give answer further. The member showed tension in the member's mind. This study showed many behavioral aspects which were observed in this study of obedience. One real life example is when the police torture the criminals. But still when some police person shows the behavioral aspects showed by the study by Milgram. The police person also shows some tension in their mind when they are ordered to beat the criminals. The two studies which will be used to reduction of prejudice are contact and education. These two factors will cause a reduction of the prejudice as the contacts increase the knowledge about the world. The person who is in contact of different person will know about the things happening in the world and thus might able to distinguish the between the right and wrong. features about the facts. The books thus give the reality based knowledge. This lead the person to reduce prejudice as the books imparts the right knowledge. The teachers have given the top most places in the world as lead the students to the right area. They give accurate direction to the students. Thus they know what is right and what is wrong. The theory and study of contact has been evaluated as the best study for reducing the prejudice as cont

Reasons for Customer Service Policies

Reasons for Customer Service Policies Customer service is defined by (wiseGEEK. 2017) as the act of providing customers with helpful and positive experience, before after and during purchasing something, others like Staff, I. (2017) said that customer service is the process of ensuring customer satisfaction, anyway we look at it customer service focus on customer satisfaction. This report is based on customer service at Secrets resorts and spas in Montego Bay, where the researcher is a manager and the job description is the promoting of a customer-focused culture and to train and develop staff to provide quality customer service. This report will be in the four-paragraph format and I will discuss the reasons for using customer service policies in this Organization and the importance of having customer service policies in the organization. Research findings: Reasons for customer service policies: Gives a stable competitor advantage. Promotes a good working environment. Increase cost efficiency. (prezi.com, 2017) The importance of having customer service policies in the organization: Make or break a reputation. Customers will pay more for better customer service. Customer service has a big impact. (Desk.com, 2017). In an organization, customer service is the backbone of how the business survives and this is the customer expectation of a business, good customer service and exceeding expectation (Nimetz,2017). Implementing customer service policies so that employees and employers alike will be on the same track as to how the customer service policies work in that organization, there are some reasons as to why customer service policies should be implemented theses are as follows. Customer services policies give a stable competitor advantage, this means that the competitor is selling the same service or product at the same price or maybe in the same location, what would make the difference is the customer service, this is what keeps the customer coming back. customer service policies also promote a good working environment to do this, employers have to motivate staff so that they can provide a good working environment for others and show that they are positive about the company customer service and doing all of this will increase cost efficiency by rising customer retention which will improve profits and in return customers will tell others of the great customer service they receive hence promoting the business (prezi.com, 2017). Conclusion Customer service is very important in the hospitality industry and business overall as customers spend money where they feel valued so implementing policies so that everyone can be on the same page and deliver impeccable customer service is a great idea (Williams, 2017). Customer service policies make or break a reputation, in this modern world where technology is at the tap of the finger and different reviews can be posted right there and then. People are more prompt to post bad reviews and these reviews are what other people view to see if that organization is for them (Desk.com, 2017). It is a fact that customers will pay more if the customer service is much better than the competition that is selling the same product or service.desk.com 2017 states that Surveys have shown that 86 % of consumers would pay more for a better customer experience. People will always pay more if they think that they are getting a value for money which includes premiums experiences, early and better fea ture of whatever service they are purchasing (Desk.com, 2017). The essential point is that customer service has a great impact on the organization, it is a lot cheaper to keep your existing customer than to get new ones, with the cost of advertising and promotion.desk.com, 2017 said that The U.S. Small Business Administration claims 68% of customers leave because theyre upset with the treatment theyve received, this cost business a lot of money trying to build back their reputation and get back customers (Desk.com, 2017).

Comparing Relationships in Raymond Carver’s Cathedral and Langston Hughes Mother To Son :: Comparison Compare Contrast Essays

Relationships in Raymond Carver’s Cathedral and Langston Hughes' Mother To Son My Idea of family honestly didn't begin until I agreed to marriage and children. Until that moment, in my laxity, I hadn't even considered the many aspects and values a family should consist of. My experience needless to say, laid in shattered pieces long before I took over the reins of raising myself and built a blockade fortress of stoicism. In all seriousness, I often considered never having a relationship, thinking I was incapable of possessing the experience it would take to pursue such an endeavor. Needless to say, I didn't say 'yes' the first time. In spite of this, I did marry; yet my idea of family was built without preconceived ideologies. I've done what I felt was nurturing and beneficial for my children both environmentally and educationally. All in all, my family is successful though we are a work in progress. I'm often overly diligent in their wellbeing out of my heightened need for them what I never had; the experience of a wonderful family that sets the basis for a su ccessful life when life beyond the days of a dreamy child are a hardship all their own. Family relationships, be it any form, is as always a work in progress, yet, with the fiction work of Cathedral by Raymond Carver and with Langston Hughes' poem Mother To Son, we see those with steadfast nerves and unwavering determination can succeed in this precious and challenging undertaking. When concentrating on the foundation of a promising family, being that of love in marriage in reference to the fiction "Cathedral," I come to see some semblance between my idea of an assuring affinity told by the husband, only referred to as "Bub." Although not blatantly apparent is the husband's love for his wife, he does show it with a bit of a jealous disposition. When referring to his wife's ex-husband, he purposely neglects to even give the guy a name as a result of his envious attitude jeering, "Her officer-why should he have a name? He was the childhood sweetheart, and what more does he want? (818). Besides jealousy, he also expresses many other emotions of a typical loving husband such as: protection, affection, consideration and hurt, with regards to his wife's relationship with her friend Robert, he pouts, I didn't want him (Robert) to think I'd left the room, and I didn't want her to think I was feeling left out.